Protecting the Environment - A Priority for True Origin

Angus Coull • March 28, 2024

Our Updated Environmental Policy + Meet Our New Volunteers

The True Origin Board have reviewed and revised our Environmental Policy, reinforcing the importance of the WFTO (World Fair Trade Organisation)10 Principles of Fair Trade, with an emphasis on Principle 10: Climate Action and the Protection of The Environment. 


True Origin recognises that trade justice is very linked with environmental justice and that it has a responsibility to the environment beyond legal and regulatory requirements. We are increasingly concerned about the effects of climate change on our producer partners and their communities, people who are seeing the biggest impact although contributing the least. Whilst our mission is clear about the importance of empowering producers through the fair purchasing and sale of food products primarily from the developing world, we recognise that there are significant trade-offs inherent in our business model. Importing foods, often as finished goods, from overseas has an environmental impact which needs to be balanced with the developmental benefits. We will seek trading relationships that promote climate justice for our partners. Within this context, we are committed to continually improving our environmental performance as an integral part of our business strategy and operating methods, with regular review points. Where appropriate, we will encourage customers, suppliers and other stakeholders to do the same. You can download our latest environmental policy document here.

This seems like a good time to introduce our two volunteers, Milica and Zimo (pictured above), both are masters students in Edinburgh studying Citcular Economy and they are working on two projects for us:


1. Preparation for a climate related workshop at the BAFTS conference (to be held in Edinburgh 19th – 20th May 2024).


2. ⁠Development of some clear climate/environment criteria against which to assess our own products (eg made using renewable energy, grown organically, recyclable packaging) so we can communicate more clearly the climate credentials of our products.


More on these projects to follow.


A woman farmer in South Africa harvesting her chillies ready or them to be turned into chilli sauce
By Nicola Taylor January 27, 2026
A woman farmer in South Africa harvesting her chillies ready or them to be turned into chilli sauce
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By Nicola Taylor December 18, 2025
The impact at origin of Sunshine Nuts in Mozambique is truly remarkable
A smallholder farmer in Eswatini with a handful of chillies grown on her land.
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Black Mamba is a small African Producer based in Eswatini, they are changing lives through their jams and chillies and working with True Origin
By Angus Coull December 2, 2025
A Message from Tracy Mitchell, Managing Director, & Alistair Menzies, Chair of the Board
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The Story of Beer Bread from a granny's kitchen in South Africa to the UK and beyond.
Women farmer in rural Kenya
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HOW EVERY JAR FROM TRUE ORIGIN CHANGES LIVES IN RURAL KENYA
By Tracy Mitchell October 1, 2025
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Join us for an online get together
By Angus Coull July 10, 2025
Launching Our 2024/25 Annual Report
By Tracy Mitchell June 30, 2025
We’re absolutely thrilled to share some incredible news: Ethical Consumer has extended its prestigious Best Buy status to the entire True Origin product range and Traidcraft Tea! This recognition previously applied only to our True Origin Kilombero rice, but now it covers all True Origin products — and our beloved Traidcraft Tea as well. This is a huge moment for us — and for everyone who chooses to shop with purpose. The Best Buy label is Ethical Consumer’s highest ethical rating, reserved for brands and products that go above and beyond in areas like environmental impact, workers’ rights, sustainability, and transparency. To receive this mark across our True Origin product range is a powerful endorsement of our ongoing commitment to fairness, justice, and sustainability in global trade – and of the way we do business here in the UK too. Ruairidh Fraser, researcher at Ethical Consumer, said “True Origin are clear ethical leaders in their field, so we're delighted to expand our Best Buy certification to cover all of their branded products. It’s rare to find a company of True Origin’s size which demonstrates such a comprehensive understanding of its social and environmental impact.” He continued “True Origin scored 100/100 for its approach to its supply chain, going above and beyond to ensure that workers’ rights are respected and their communities supported. From agriculture to food waste, they are rejecting greenwash and are instead focused on doing the right thing where it matters." From the fragrant Kilombero rice grown in the heart of Malawi to the rich, responsibly sourced Traidcraft Tea, from the fantastic relishes and spices from South Africa to the exotic Kenyan jams — every product in our portfolio stands for dignity, opportunity, and ethical excellence.  We couldn’t have done it without our producer partners, staff and customers. Every time you choose True Origin or Traidcraft, you’re choosing a better world — and now you’ve got Ethical Consumer’s seal of approval to back that choice. 🛒 Explore the full Best Buy-approved range here . 📣 Spread the word and tag us when you share the news! Together, we’re changing trade for good. See Ethical Consumer Best Buy Label