Looking Back and Looking Forward - Nicola

Nicola Taylor • March 8, 2019

Celebrate International Woman's Day

TODAY IS INTERNATIONAL WOMEN’S DAY

My name is Nicola and I have been with JTS for 2.5 years now. I started as the Admin Assistant and so if you have ever phoned our office in that time, no doubt we will have spoken at some point. I am now the Customer Relationship Manager and this is a job with many challenges but also brings much satisfaction, however I will be even more satisfied when the brown rice and organic coconut milk arrives! I love the ethos of JTS and really embrace what it stands for and what it is trying to achieve which, in a nutshell, is to work for justice and fairness for smallholder farmers in Africa and Asia, empowering them to develop their farms and communities, to bring food security and prosperity to their countries and to build a safer more sustainable world.

I am particularly inspired by the stories I hear from our producers and the intense hard work they have to endure on a daily basis, it takes superhuman effort for these farmers to earn a living. As today is International Women’s Day, I would like to use my blog to highlight two of the producers we partner with who focus on empowering women in their communities – Meru Herbs of Kenya and Eswatini of The Kingdom of Eswatini (formerly known as Swaziland – I like to think that the products are so good that they decided to name the country after them 😊)

Meru Herbs

Meru Herbs produce an exceptional range of ‘all natural’ jams and sauces made from the freshest herbs and most succulent fruits in the fertile soils of Mount Kenya (is your mouth watering yet?). It is a women led organisation in rural Kenya who are dedicated to the Principles of Fair Trade with a mission to:

  • Empower Women
  • Alleviate Poverty
  • Improve their Standards of Living

At the moment we import two sauces (Tomato & Basil and Tomato & Chilli) and two jams (Hibiscus and Papaya & Lemon) – the Tomato and Basil Sauce is a family favourite in my house and I always have a box in the cupboard for those nights when I just don’t know what to make for dinner, it is so versatile and easy to use in a number of dishes. My sons love it with meatballs and spaghetti, guess what’s for dinner tonight!

Eswatini

You may already know quite a bit about Eswatini as we have partnered with them even before JTS was founded. Our relationship with them has grown from strength to strength over the years and they remain very close to our hearts. I’m sure you know a lot of the Eswatini products, the jams, marmalades, chutneys, atchars and sauces; so as this is International Women’s Day I want to do a special mention for Sonia Paiva who is the Managing Director of Eswatini. Sonia is a formidable business woman and has won all All-Africa award as the leading woman entrepreneur in the field of agriculture and is also the first female Managing Director in her country, so she is a real beacon of hope to other women all around the world. Sonia also founded the Woman Farmer Foundation who’s mandate is to improve women’s incomes and promote sustainable livelihoods through agriculture. The Foundation focuses on women and youth empowerment and aim to equip, promote and advance through expanding their knowledge base, information dissemination and education and training in farming techniques. Every woman trained is required to pass this knowledge onto another woman farmer thereby allowing them to set up co-operatives and new enterprises and give everyone the same opportunity to learn, improve and increase their yields.

So these are two very inspiring women led / focused organisations to think about for International Women’s Day. We would love to see them grow and develop and realise their full potential in order that they can help more women work their way out of poverty towards a more sustainable livelihood. Ultimately, we want to provide them with a brighter future and the way we do that is by providing a market here in the UK for their products.

So please continue to support them by buying their products and give them the opportunity to thrive rather than just survive.

A female farmer standing in a hibiscus field in Kenya
By Nicola Taylor • September 29, 2026
From Field to Jar: My Journey to Meru Herbs, Kenya. Sometimes, you have to see something for yourself to truly understand what it means.
A tea farmer in the Nyeri region of Kenya standing in her tea farm holding a box of Traidcraft Tea
By Tracy Mitchell • September 28, 2026
True Origin's MD, Tracy Mitchell, reflects on her fair trade journey of 30+ years whilst in Kenya visiting some valued Producer Partners at Meru Herbs.
By Angus Coull • September 11, 2026
The unique Kilombero Rice from Malawi is still available to purchase
A loveheart made out of white Kilombero rice from Malawi
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We are delighted to be shortlisted in the Consumer-Facing Social Enterprise of the Year and the International Impact Award at the UK Social Enterprise Awards 2026. Produced by Social Enterprise UK and Co-operatives UK, the Awards celebrate the leading lights in our sector, showcasing diversity and impact across 15 categories. Social enterprises are businesses that trade for a social or environmental purpose, and reinvest at least half their profits to further that mission. There are more than 100,000 social enterprises in the UK, employing 2.3 million people, and we’re delighted to be recognised as one of the best in this pioneering business movement. Commenting on being a UK Social Enterprise Awards finalist, Tracy Mitchell MD said: “Being shortlisted for not one but two UK Social Enterprise Awards is a huge honour for everyone at True Origin. We are particularly proud that the nominations recognise both sides of what we are trying to achieve: building a successful consumer-facing business here in the UK, while creating meaningful and lasting impact with our producer partners internationally.
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A woman standing at  church fair trade stall with lots of delicious fair trade products available
By Nicola Taylor • July 3, 2026
A Fair Trade stall is about so much more than selling tea, coffee and chocolate. Every purchase supports smallholder farmers and producers who are working incredibly hard to build sustainable livelihoods in the face of climate change, rising fuel costs and an unpredictable global market. For many of the communities we work with, having reliable customers is essential. By running a True Origin stall at your church, you become part of that support network, helping to create regular demand for products that often aren't available in supermarkets or high street shops. Whether your church is passionate about global justice, caring for creation or simply making a practical difference, a Fair Trade stall is a simple but powerful way to turn those values into action. Start Small You don't need a huge team or a large budget to get started. Begin by talking with your church leaders about the idea. Many churches are happy to provide a small loan or donation to purchase initial stock, particularly if it can be repaid gradually as sales grow. Remember that most of the income from a stall is best reinvested into buying more stock rather than raising money for church funds. This helps keep the stall sustainable and ensures producers continue to receive orders. If you're new to running a stall, don't worry, you won't be on your own. The True Origin team and experienced Fair Traders are always happy to share advice and practical tips.
By Angus Coull • July 1, 2026
Assistance from True Origin Partnerships creates positive impact in Eswatini, Kenya and Malawi
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Fair on The Planet is Chapter 2 of the Fairtrade Foundation's Do it Fair Campaign. We are with them!